FM - Digital Transformation
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Browsing FM - Digital Transformation by Author "Pînzaru, Florina"
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Item Mapping organizational performance using digital technologies(Sciendo, 2024-07-03) Sarcea (Manea), Oana Alexandra; Zbuchea, Alexandra; Pînzaru, FlorinaThe present article studies the importance of new technologies connected with today’s business environment. From small businesses to corporations, companies are adapting to new high-tech solutions to increase efficiency, productivity, and customer engagement. The increasing use of artificial intelligence, automation, and other digital media is changing the way businesses are conducted. One of the most significant advantages of technology in business is efficiency. Process automation and the use of advanced software can help companies to reduce costs and to optimize their operations. Technology can also improve the quality of products and services through the use of digital testing and quality control tools. Technological innovations such as artificial intelligence, blockchain, and the Internet of Things have made process automation possible and given companies new ways to manage their operations and expand their businesses. The authors highlighted the latest literature related to the analyzed fields, and at the same time, VOSviewer was used as a reinforcement and literature’ tool for the chosen keywords.Item Sustainable management of IT enterprises(Springer, 2021-01-05) Pînzaru, Florina; Wereda, Wioletta; Moldoveanu, Ion; Ciuciuc, Victor EmanuelDigital technologies and sustainability could be understood from a superficial point of view as mutually exclusive. One is driven by the Internet of Things, Artificial Intelligence (AI) and robotics, focusing on a constant increasing efficiency, while the other is driven by the public opinion’s expectations for a fair development in respect to environmental, social and economic factors. Apparently, two paradigms collide at present: the one of the digital transformation meant to innovate business models in order to satisfy a continuously growing demand of products and services, and the one of addressing social and environmental challenges. In reality, the two concepts are mutually reinforcing, as digital tools can and should be used in the framework of sustainable business approaches and the catalyzer of the digital transformation, the IT industry, could become the promoter of sustainable management using new technologies. We explore in this paper the perception of sustainability by Romanian IT managers and their orientation towards sustainable management approaches, considering the economic, social, environmental and technological dimensions. The results present a heterogeneous landscape dominated by economic and political conditionality, with a strong orientation towards education in the sector as a source of sufficient workforce, leaving room to further discussions on how the industry considered to be the source of all current disruptions could become the engine of future sustainable business models.