FM - Social and Nonprofit Management

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Creative cities and urban regeneration : a research mapping
(IKAM, 2024) Zbuchea, Alexandra; Romanelli, Mauro; Pînzaru, Florina
Cities of tomorrow will invest knowledge sources in driving creative-led and culture-driven urban regeneration that contribute to revitalizing urban spaces and driving sustainable and inclusive urban growth, leading to community development and engagement. Urban regeneration processes enable creative cities to be socially inclusive communities that rediscover the importance of collaborative innovation as a framework that help shape wealthy urban spaces into engines of social innovation. It is relevant to map the present state of knowledge and practices to better prepare for future creative cities. The present paper investigates the relationships between creative cities and urban regeneration, as presented by the main academic outlets. The current bibliometric analysis identified five main research dimensions: macro-level phenomena, urban regeneration based on culture and communities, cultural policies, sustainability, and policies leading to the sustainable development of creative cities.
De ce instalații interactive în muzeele românești?
(Muzeul de Artă, Tulcea, 2020-12) Zbuchea, Alexandra; Iordan, Iulia
Contemporary museums are dynamic organizations that are increasingly more appealing to children and their families. Nevertheless, the existence of installations specially designed for children would enhance not only the visit experience but also its educational/ cultural impact. This paper presents some points of reference to assist museums to develop more attractive and effective installations for children. The installations designed by the Da DeCe Association for various types of museums are presented as models to inspire.
Exploring the motivations behind circular social entrepreneurs in Romania
(Springer, 2024-06-01) Zbuchea, Alexandra; Barna, Cristina; Stănescu, Simona Maria; Pînzaru, Florina
The chapter continues previous endeavors of mapping Romania’s circular social entrepreneurial landscape, identifying the Romanian social entrepreneurs’ main motives for adopting circular business models. After mapping the circular social enterprises, a quantitative investigation was developed. Four main dimensions were considered: personal traits, values and attitudes, personal motives, and externally linked motives. Regarding individual characteristics, the most favorable ratings were attributed to vision achievement, perseverance, and proactivity. Conversely, the least favorable assessment was related to the tolerance for ambiguity. When considering values and attitudes, the highest ranking was egoistic passion, while the lowest was associated with a desire for public recognition. In the realm of personal motivations, the most significant values were observed in the need for flexibility and independence, closely followed by a desire for personal security and new financial resources. Intriguingly, external motivations displayed an even balance between social and environmental concerns. For active circular social entrepreneurs in Romania, the primary drivers are rooted in their values and attitudes, with personal motives playing a relatively minor role. Consequently, this study underscores an altruistic profile and an entrepreneurial commitment equally directed toward society and the environment.
Muzeele nu sunt o urgență? Date și percepții despre cum au traversat muzeele pandemia COVID-19
(Institutul Național pentru Cercetare și Formare Culturală, 2020-12) Zbuchea, Alexandra; Bîră, Monica
In the past decades museums have faced new challenges, leading to many changes in museum management. The role of museums, as well as how they relate to their audiences has changed substantially. The COVID-19 pandemics adds supplementary challenges to museums, especially in the way how they interact with their visitors. For now, we could not predict how durable these would be and if museums are going to go back to „normal”. The present paper is an investigation of how the Romanian museums, especially the ones in Bucharest, adapted their public activity to the pandemic. This allows museums to look back, to learn their lessons, and to design effective strategies for the coming months and years. The study also includes an evaluation of the perceptions of how Romanian museums dealt with this new challenge of the society – the pandemic. The third part of the investigation refers to the museum memes popular in these times. Overall, the research offers an overview of the Romanian museums in times of the COVID-19 pandemic in relation to their public, offering a glimpse into their public image.
Profiling the Romanian woman social entrepreneur: an analysis of the women’s perspective in the social enterprises’ sector
(Universite de Liege, 2024) Barna, Cristina; Rebeleanu, Adina; Zbuchea, Alexandra; Stănescu, Simona Maria
The Romanian social economy includes a diversity of organizations and domains, adopting models of classic social enterprises, hybrid or sometimes even innovative models, many of them being initiated by women. Considering that women are very well represented in terms of gender distribution among social innovators, we propose exploratory research to profile the successful Romanian woman social entrepreneur, paying special attention to the women leading the Romanian emergent social enterprises sector. Our paper includes qualitative research based on semi-structured in-depth interviews with seven key successful women social entrepreneurs, nominated and/or awarded Romanian or European prizes in the field of social economy. Our investigations, also supplemented by a data processing and analysis of the Single Register of Evidence of Certified Social Enterprises in Romania from June 2022 concerning the involvement of women in the management of social enterprises, represent the first approach to this topic, contributing to understanding the profile of the Romanian woman social entrepreneur, and also offering an analysis of the women’s perspective in the social enterprises’ sector.
The influence of cultural dimensions on social enterpriser models : a comparative study between Italy and Romania
(2024-06-25) D'Alessio, Antonio; Zbuchea, Alexandra; Scaletti, Alessandro
In the current context of increasing social inequalities and global economic fragility, the social economy represents a new economic model with people at its center. It promotes poverty reduction, a transition towards sustainable cities and communities, and responsible consumption and production. In recent years, various social economy initiatives have been developed in the European Union, inspired by the community's legislative and regulatory framework. European social economy development follows different rhythms due to the socio-economic, cultural, and political diversity of various Member States. However, this diversity is often overlooked in academic literature, which tends to focus on individual country-level examinations. To address this gap, a comparative study was conducted between Italy and Romania, two culturally different countries with varying levels of economic development. This study aims to investigate the relationships between Hofstede's cultural factors and dominant social enterprise models for each country. A descriptive analysis of the two contexts was conducted to determine if cultural factors influence one social enterprise model over another. The study sheds light on how social economy manifests uniquely across diverse cultural settings. The findings may be useful for political leaders when selecting appropriate policies and development strategies for the social economy, to achieve a unified and shared vision and definition.
Through the public’s lens: are museums active members of society? an investigation during the COVID-19 pandemic
(Springer, 2021-04-01) Zbuchea, Alexandra; Romanelli, Mauro; Bîră, Monica
Traditionally, museums have cultural and educational roles. Increasingly, however, museums are also assuming a social role in engaging with visitors and communities and strengthening social involvement coherently given the changing expectations of the public. Museums have become participatory organisations that contribute to the well-being of society. Considering the global health challenge of the COVID-19 pandemic, this chapter investigates the way museums have responded to support their communities, as well as the public’s perception of museums’ civic profile. An online survey was applied in Italy, Romania, and the Republic of Moldova to identify the dimensions of the activity of museums regarding how the support offered by museums is visible and appreciated. The study shows that museums reacted to the COVID-19 pandemic crisis, developing online and digital sources to adapt and deliver their offers, to have a voice within society. Generally speaking, it seems that the public does not pay much attention to museums concerned in contemporary societal debates. Understanding the public image of museums helps museums redesign their organisation and activities to meet the expectations of contemporary audiences coherently, given the recent societal developments. This investigation is among the first to highlight the way museums have assumed an activist role, providing support to the wider public, by reacting to the COVID-19 pandemic.
World heritage sites, local communities and tourists
(2020) Zbuchea, Alexandra
World Heritage Sites are justifiably considered as valuable cultural and economic resources of a place. Previous research was dedicated to identifying the impact of world heritage sites on local development, as well as their ability to interact with local communities and to attract tourists. The present analysis describes the social fabric around the World Heritage Sites, aiming to understand better how these sites connect with various actors for identifying lines of sustainable management for these heritage sites. The study pinpoints that social interactions are very important in this context and that there is a shift towards two-way relationships between heritage and local communities, public administration, resident businesses, and tourists as well. Heritage site management should consider increasingly more its social value, the local social fabric, communities’ ideals, and subjective well-being, locals’ and tourists’ stories, the voices, characteristics, and interests of multiple stakeholders.

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